COLLABORATIONS

I design for brands and spaces, creating collections, concepts, and experiences exploring the power of colour.

When a brand or projects is in need of freshness, a new energy, a renewed perspective I offer exactly what is required to move it forward. Not driven by self-expression, but by connection, I intuitively translate identity into colour, material, pattern, and form.

My goal is to elevate brands and projects through:

  • Creative direction & colour strategy

  • Signature pieces, collections & installations

  • Premium brand collaborations

If you are ready to bring new life into your brand or space, and create something that feels genuinely different, you are in the right place..

Design & production of a limited-edition textile collection as part of an high-end brand activation.

The Zaha Hadid Hotel ME Dubai

Impact: strong brand identity, high-end positioning, memorable guest experience.

A series of glass pieces was designed to showcase DSA’s craftsmanship in high-end and functional design statements for residential & hospitality spaces. Presented at Downtown Design Dubai.

DSA Glass


Impact: showcasing craftmanship, unique collectible designs

Large-scale wall sculptures were brought to life, balancing material, form, and colour while pushing the boundaries of craftsmanship. Launched at The Zaha Hadid Hotel ME Dubai.

Metal Fabrik


Impact: bold visual impact, innovative use of materials, combining crafts with modern design.

Partnering with Tulio, traditional Indian crafts were transformed into a collection of colourful patterns, becoming curtains en textile panels. Presented at India Design ID & RAK Art Festival.

Tulio

Impact: bridged heritage with modernity, a distinctive product line.

Resting Pearl installation | brand activation‍ ‍

Impact: emotional audience engagement, unforgettable brand experience, elevated brand identity

A colour strategy, expressed through signature upholstery and curtains for a hospitality concept.

Impact: bespoke designs, visual impact & enhanced guest experience

Multi sensory textile installation | brand activation

Impact: emotional audience engagement, unforgettable brand experience, elevated brand identity

Carpet design | bespoke collection | Mare Studio

My Services

  • COLOUR STRATEGY

    Harnessing the power of colour to define mood, identity, and experience

  • CREATIVE DIRECTION

    Combining styling, design & production, collaboration, and presentation to guide projects from concept to completion.

  • BESPOKE DESIGN

    By combining colour, material, pattern, and form with the human touch of craftsmanship, we design signature products, collections, and installations that elevate wellbeing and engage the senses.

  • BRAND COLLABORATION

    Partnering with premium brands in exclusive collaborations and immersive activations that unlock and express your next identity.

CREATIVITY + EXPERTISE

Over the past ten years, I have worked across styling, set design, and graphic design for brands such as Elle Decoration, Spaces, Bibi van der Velde, and Lois Jeans, while building my internationally recognised brand, Femm Amsterdam. This has led to collaborations with partners and craftsmen around the world, designing and producing collections and installations in metal, glass, wallpaper, carpets, tableware, and wall objects, most notably a bespoke textile collection for the ME Dubai Hotel by Zaha Hadid.

In every project, colour, material, pattern, and form come together with the goal of uplifting wellbeing and engaging the senses, helping spaces stand out, brands shine, and audiences connect on a deeper level.

LET’S CONNECT

Good design isn’t decoration. It’s something you recognise, and, more importantly, something that elevates how your brand is seen, felt, and remembered.

Those who think, act, and design differently shape the future.

If your seeking this, get in touch!


Drop me a message